A collaborative campaign between Sanqingshan UNESCO Global Geopark and NetEase’s mobile game A Dream of Jianghu was held on April 25–26.

During the event, cosplayers portraying in-game characters Qingya and Fang Siming, together with the Mengzai mascot, made a special appearance at Gangshou Tourist Plaza. They took photos with tourists, and toured Gangshou Cableway and Sanqing Temple to paint grand jianghu scenes alongside visitors. A group photo session was also arranged on site.

The campaign sparked lively organic discussions among gamers on Weibo. Many visitors came for check-in with self-made themed souvenirs. Fans unable to attend the opening days can still drop by designated spots including Gangshou Cableway and Sanqing Temple later to take pictures with the cosplayers and mascot.