To encourage residents and employees within its jurisdiction to participate in publicity and creative content creation for the geopark, Sanqingshan UGGp has officially issued the Incentive Measures for the Promotion Matrix of Personnel within Its Jurisdiction. These measures shall be implemented on a trial basis from the date of issuance and remain in effect until December 31, 2025.
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I. Eligible Participant
Residents within the jurisdiction of Sanqingshan UGGp;
Employees of enterprises within the jurisdiction, including scenic spots, hotels, homestays, supermarkets, and individual businesses;
Practitioners providing legal services within the jurisdiction, such as tour guides, sedan-chair bearers, and porters.
II. Authorized Platforms
Video content: WeChat Channels, TikTok, Kuaishou, Bilibili
Image-text content: Rednote
III. Content Requirements
Works must be original creations related to the Geopark’s eating, accommodation, transportation, sightseeing, shopping, and entertainment. When publishing, the location POI Sanqingshan UGGp and the hashtag #Sanqingshan must be added.
IV. Reward Standards
(I) Short Video Rewards(Based on organic views within 30 days after publication)
1,000 views: ¥10
10,000 views: ¥50
50,000 views: ¥100
200,000 views: ¥500
500,000 views: ¥1,000
1,000,000 views: ¥2,000
10,000,000 views: ¥15,000
(II) Image-Text Rewards(Based on total engagement: likes + comments + favorites within 30 days after publication)
50 engagements: ¥30
100 engagements: ¥100
500 engagements: ¥300
1,000 engagements: ¥700
2,000 engagements: ¥1,500
100,000 engagements: ¥15,000
V. Creation Rules
1. Works must be original and positive. They shall not contain vulgar, inappropriate, or unhealthy content, nor promote scenic spots or products outside Sanqingshan’s jurisdiction;
2. Videos must be at least 10 seconds long; image-text content must have at least 50 words;
3. Visuals must be clear and coherent, with appropriate wording.
When publishing, the location POI Sanqingshan National Scenic Area and the hashtag #Sanqingshan are both required;
4. Only content published on the specified platforms is eligible for rewards;
5. The same work posted across multiple platforms or repeatedly will be counted once based on the highest reward, with no duplicate rewards;
6. Accounts must be real-name verified. Works must rely on organic platform traffic. Fraud or cheating will result in disqualification;
7. These rewards cannot be combined with the universal public rewards. All listed amounts are pre-tax.
VI. Prize Redemption Process
(I) Application Method
Eligible participants may search and add the official WeChat account “Sanqingshan Smart Tourism” on WeChat, and submit the following materials:
Completed Application Form for the Sanqingshan Jurisdictional Personnel Promotion Matrix Incentive;
Screenshot of the real-name verification page of the account;
Screen recording of the work’s performance data;
Front and back photos of ID card, contact information, and bank account details;
Identity certification (to be provided for first-time applications):
Residents shall provide a certificate issued by the village committee, enterprise employees shall provide an employment certificate, and individual businesses shall provide their business license.
(II) Redemption Period
Applications may be submitted at any time if the reward criteria are met within 30 days after publication. The latest deadline for prize redemption is 30 days after the verification period expires. Failure to apply within the time limit shall be deemed as voluntary waiver.
(III) Reward Payment
After approval, the applicant shall issue a VAT invoice corresponding to the reward amount. Rewards will be paid around the 15th day of the following month in a unified manner.
These Measures shall be interpreted by Shangrao Sanqingshan Smart Tourism Co., Ltd. and may be optimized and adjusted according to actual conditions during the trial implementation.
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