On the afternoon of September 16, the "The Splendor of Sanqingshan" Channel Forum & "Qing-Wu-Jing" Themed Tourism Route Promotion was held in Taiyuan, Shanxi Province. Co-hosted by the culture and tourism authorities of Wuyuan, Sanqingshan UGGp and Guifeng, this event was the 11^th session of Sanqingshan’s 2025 "Four Levels & Five Destinations" Culture and Tourism Promotion Campaign.

The promotion featured various exhibition and interactive sessions. A promotional video highlighting the scenery of Sanqingshan was played on a loop, with a series of featured performances staged in between. Sanqingshan UGGp, Wuyuan Rural Culture and Tourism, and Guifeng Area delivered themed presentations respectively. Nearly 200 tourism peers and wholesalers from Taiyuan, Datong, Xinzhou, Jinzhong and other areas attended the event. Specialized route wholesalers gave on-site explanations of the integrated travel routes. Through promotional videos, themed presentations, picture and text exhibitions, and featured performances, the three destinations showcased their unique natural landscapes and cultural heritage.

Centered on the brand slogan "The Splendor of Sanqingshan", Sanqingshan UGGp adopted the tourism theme: "Vibrant human scenes in worldly Wuyuan; immortal mountains for seeking Tao in transcendent Sanqing." Through presentations and visual displays, it showcased the geopark’s unique landforms and Taoist culture as a World Natural Heritage Site.

After the promotion, the Marketing Center of the Geopark will strengthen marketing efforts tailored to the characteristics of the Shanxi market and launch corresponding initiatives to lay a solid foundation for the spring tourism season in 2026. The promotion has built a platform for resource sharing and business cooperation between cultural and tourism enterprises in Shanxi and Jiangxi provinces. The three parties stated that they will take this promotion as an opportunity to strengthen regional linkage and market interaction, and encourage more tourists from Shanxi to visit Jiangxi.